Wolf Photography - Website Linking

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Website Linking

Making good 2-way links is crucial if you're going to climb the search engine ladder. 2-way linking means that you link to a website that links back to you. 3-way linking is even better; you link to one of other sites on your associates linking page and so on.

Don't link to someone that does exactly the same business as yourself. There's no point in putting a great deal of effort into SEO only to have the business given to a competitor. Eg my photography is diverse but I don't touch weddings or portraits. So I can link to those photographers but I don't link to websites of any other photographers. In those scenarios it's better to have an off web relationship - if someone approaches you for a type of shot that you don't have, ring up your friend and pass the business along that way as an intermediary.

Do link to businesses that have a connection with whatever you're doing (eg I sell prints for home decor, so I should try to connect with sites that offer any kind of home improvement/decorating service)..

Do link to businesses that you like and want to be connected with - but as with all links - make them 2-way.

If you would like to be linked with Wolf Photography, please email wolf (at) wolf-photography.com and add the subject 'link exchange' on the email.

 

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